Lacy Holder was absolutely AMAZING!!!! She is so good with making the customers feel at home and not pressured into buying anything. She lets you take your time and shows you everything on the car. She is by far one of the top 2 sales personnel I have ever worked with! She is so understanding, calm, patient, funny, and a genuine nice person!

I was visiting family in NC when I had trouble with my 2018 Subaru. I was over 900 miles from my home and decided to bring it to Modern Subaru of Boone. I was able to make an appointment on-line. Modern Subaru of Boone has a very up to date facility. Their staff was very friendly and took great care of me.

Was able to ask, talk, negotiate completely over the phone before coming in! Love that! Carley and Luca were extremely efficient and professional. Very easy to work with. Trustworthy. Luca gave excellent instruction on all gadgets, controls, display, driving, etc.

Brad Collins was an excellent sales representative. The transaction was very easy each step of the way. I have appreciated the service at this dealership for 4 years, which is one of the reasons I bought a 2nd Subaru.

Waiting room is nice. About the only good thing I can say about the service department. Took a car in with overheating issues. Was told it was a water pump, which they replaced for $775.00. Didnt fix the problem, so I took it back only to be told I now needed a new radiator and engine rebuild, approximately $5,000.00 worth of work. Decided to buy a new car instead, from another dealership. When I went to pick up the car with the overheating problem, I was informed it might just be the radiator. Wont be going back.

Always very attentive and excellent service. They never recommend service for my car that wasnt necessary. I love my Outback and highly recommend this dealership!

As hard as it is to buy a new car right now, the team at Modern Subaru almost made it seem too easy! Lacy on the internet team and Ollie on the sales floor were amazing and so helpful with getting me in my new Subaru! I drove 1.5 hours to buy my car from them, and I’d gladly do it again. My car was ready and waiting for me as soon as I got there. The paperwork was quick and easy and they didn’t try to push a bunch of extra add-ons and options on me. They told me what they had to offer and left me free to decide without being pushy. Great customer service. Best dealership experience I’ve ever had!!

There are no words to describe how amazing my car buying experience has been with Modern Subaru. I have purchased many cars before and have had the typical sit in the dealership for hours on end before you finally get to complete the transaction. Modern Subaru handled all of my paperwork digitally. I scheduled a time to come test drive my car. I told them I wanted the car. I had an appointment the next day to come in and sign my paperwork and drove off with my new car in less than 30 minutes. Carley was a very knowledgeable sales person and extremely personable. It was a pleasure working with someone that was so professional and friendly. Modern Subaru has definitely earned a repeat customer from me.

Nice facilty. Friendly people. Good customer service. Quality products. Convenient location.

I heard their customer experience was great, so I went there to purchase a car after a terrible experience at the Subaru dealer in Asheville.I was able to purchase the exact car I wanted at a fair price with great financing. Unlike all the other dealerships that we visited, they were not pushy and they helped us stay in budget.All of the staff, including the general manager, went above and beyond to meet our needs. They even recommended a delicious local restaurant for dinner since we were so far from home.

I wish the Service Advisor would ask you if you had any coupons. My bill today was just over $500 & I had coupons that I could have used in my car, but unfortunately I forgot about them. Other than that the service and attention to detail was excellent!!!

Purchasing a vehicle at Modern Subaru has been the most positive experience of any car buying experience we have ever had. The entire buying experience was exceptionally quick and direct. We left the dealership confident that we knew how to operate our new Outback. Brad Collins was amazing!

This was one of the best experiences, I have every had with a dealership. I called them about a car Modern Subaru had listed on the internet, and spoke with Kendell Berry, he told me he was not a salesman but a retired teacher. HE was very transparent about all the numbers on the price, and told me exactly what the price would be.He had the car cleaned up, with a full tank of gas and made everything a very smooth and pleasant experience. Then after the purchase, he called me 3 more times to follow up to make sure everything was great, and I was happy.He went above and beyond the service of any salesman I have ever dealt with. I just wish they were closer to where I live but the 3 hour drive to get the car was beautiful. Thanks Kendall.

Courteous, quick and satisfactory service. I had to bring my brand new vehicle in due to a mishap at the car wash. They took great care of me, and my vehicle looks brand new again. Very pleased.

Great service at Modern Subaru of Boone, NC. Excellent staff, knowledgeable, attentive, professional service. We always return to Modern for all of our service.

Hayden and Jessica were extremely professional and made the experience completely enjoyable! Their knowledge about the car/finances were top notch and left me feeling extremely confident with my purchase. In addition to their job performance, their personalities left me feeling welcomed and appreciated. Cant express my gratitude to them both any more.

Called this morning about a last minute issue that come up with my car. I was just seeing if they had anything available and asking around turn around time. The person taking my call was audibly sighing and clearly extremely exasperated to be speaking to anyone. So just never taking my business here with that behavior as the first point of contact.

I had a great experience with Modern Subaru of Boone! The staff were incredibly friendly and helpful, and the repair service was fast and easy. I was also very pleased with the accommodating waiting area where I waited for my Forester to be repaired.

Amazing staff! Super friendly service department and sales department...went in getting a recall fixed and ended up buying a new car. Very pleasant experience 👍

Our salesperson Chris was extremely helpful and was able to answer all of our questions and find us our dream car! 100% satisfied! Modern Subaru of Boone made my dream car a reality!

Just getting around to doing our review, we love our new Subaru! Mr. Collins our salesperson was not pushy and answered all our questions. Would recommend, and buy from them again!

We came looking to trade our 2018 Crosstrek up for a 2021 limited. We had no idea how scarce cars were at the moment. We actually wanted a blue one but nobody had one and we needed to make the switch before several trips, one of which across the country and back.The folks at Modern Subaru were the first to find us a car and the white color with black trim has grown on us, nice looking vehicle.We have had several follow up calls and emails from the folks at Modern and they always ask if there is anything they can assist us with which I appreciate very much, I would recommend this dealer to my friends and family.As for the Crosstrek Limited we put over 5000 miles on it in the first 17 days and will have close to ten thousand by the end of July. It gets great fuel mileage, is fun to drive and comfortable on the long runs. The Harmon Cardon sound system and navigation is awesome and the safety and security features are too numerous to list but sure do make long trips easy.Thanks to the folks at Modern !!Roger and Sonya

Everyone is always kind and ready to assist without pressure. Lucas was our first salesman 3 years ago and we were fortunate to have him again this time which reveals low turnover of employees and employee satisfaction with their jobs. This satisfaction is revealed also in how they treat their customers. Lucas has always been ready and willing to answer our questions and guide us towards our voiced interests.

The Tech that checked me in was very friendly and helpful. He checked for my service contract and recommended needed service. Unfortunately I did not catch his name. The service was done quickly, which was appreciated since I had to wait at the dealership.

I had a wonderful experience buying my car here. Luca made the process super easy and made me feel confident I was purchasing the best vehicle.

The people we interacted with were friendly and professional. The car buying experience was pleasant and the service appointments are easy. The car was ready when they said it would be and they didnt try to upsell.

Everyone was so helpful and treated us so great. They also very warm and friendly and we recommend them for anyone who is looking for a great Subaru vehicle.

Great customer service! Will return again

Took our subaru in on Saturday to see if they would buy it. They agreed and offered me a price, I asked for a little more money, barely over $500 of what they offered me for it and they said there is no negotiating because of the miles it has to go straight to auction. I said ok and took what they offered me, here it is Tuesday and the car I sold them is listed on their website for sale on their lot. I was lied to, if your company is built on lies that is ok, however I am not to going to be silent about it. If you had simply told me that the price is the best you can do and left it at that it would all be on me, but because you felt the need to lie I will not recommended this business to anyone...

My service advisor Matthew was friendly and knowledgeable. I would recommend Modern Subaru to everyone.

Best dealership I have been in. Awesome people

Just a lil check up on my baby I was in and out in no time

Very courteous staff and very clean facilities. Everyone took the time to make sure that every aspect of buying a car was smooth and thoroughly explained. Thanks to Luca for the help finding the right car and Tony for making sure I understood financing and everything that entailed. A great experience all around!Update: Met with Jodi for the Encore Love Your Subaru Check In thing (not the right name but close enough) and she was great! I thought I knew everything I needed to know about my car, but she explained about features and warnings that I didnt even know about! Thanks again!

No complaints about the service overall. However, I did see multiple employees without a mask on the sales floor and in the service area.

Great dealership! Super friendly and helpful staff. My consultant was Kendall Berry, he helped me find out everything I needed to know! Would recommend to anyone looking to buy or trade for a Subaru.

I have purchased a new Subaru and a used Toyota from Modern Subaru. I felt that both cars were fairly priced, and the sales process was smooth. Luca did a great job of working through some problems with me. Chris Poe - the service manager - is Americas best service manager. And thats no exaggeration. If you have worked with Chris, you know this too. I have been working with Chris for almost 10 years now. I think the guy is incapable of lying or even disguising the truth. Chris is as honest as they come. And when you are getting your car serviced or repaired, thats what you need the most. Chris also knows cars inside and out. I dont own a Subaru any more, but I take our Lexus and Toyotas to Chris. One of his tech is a Toytota/Lexus whiz. With Modern Toyota in the same building, they can get parts right away. I wish that there was not so much turnover among the service reps, but I have been working with Neal for years. He does great work - very honest, clear, and reliable. I recommend Chris and Neil to people all the time - without reservation.

Finally seemed to get my name right. Had kept urging me to come in but most options were already up to date. Everyone was masked but it seemed like a risky somewhat unnecessary trip.

Great experience everything taken care of promptly

No-nonsense, not many frills, but good work.

Service department is outstanding.

Every representative I interacted with was incredibly helpful and kind and communicated very clearly. I find that such a rare and special trait in automotive repair, clear and concise communication and I truly appreciated that aspect of my experience.

I dont know how the service is here because we went while they were closed, but the cars are imaculant and a wide selection too and Ill be honest I dont know much about reasonable prices for these cars but from what my friend said he wanted one of these cars but he would probably go somewhere else to buy it because of the prices so on that you will have to be your own judge but its a nice selection of Subarus

My experience started with an online search for a Subaru CrossTrek last year. I wasnt sure at the time if I was even going to actually purchase a Subaru. I was contacted by Amy first and then she connected me with Luca, who I met when I went in to purchase my CrossTrek. I also met Tony that day and then later I met Jodi via Zoom. This space is not large enough to say all the nice things I have to say about my experience with Modern Subaru of Boone. I have owned Toyotas for years and went back to the same dealer to look at their new vehicles before deciding on a CrossTrek. I walked out of there feeling like I would never want to work with a dealership again. Working with Modern Subaru of Boone was a totally opposite experience and I was treated with kindness and respect from start to purchase (and then afterwards). They have a staff that they should be so proud of at Modern Subaru. I will never purchase a new vehicle from anyone else.

Love the personal service and attention to Modern gives to its customers!They are always glad to see you and always helpful!

Great dealership to work with. We purchased over the phone and when we arrived the vehicle was as expected. Our salesperson Luca was great to deal with and we will work with them again on other vehicle purchases.

Superior service, special thanks to Matt in the service department for all of his help.

Friendly, on time. No worries or hassles.Thanks for calling when my car was ready to be picked up.

Highly recommend Hayden Honeycutt and Modern Subaru in Boone!!Got a great car for sure but someone who cares about the Customer and took great care of my Family!Go buy one today!

Sales person, Chris T., was highly knowledgeable and helpful in identifying the right car and options for our needs. Everyone was wonderful and helpful. As was the case purchasing my last car there, I felt like the sales staff were truly watching out for my needs as much as theirs, if not more.

Great service but the sales staff dont wear masks, like two completely different businesses. There are many signs but sales customers, managers, and staff are very cavalier about COVID. Also, the Subaru pricing is high, better off going down mountain if you are concerned about safety or prices.

Nice people to deal with. Seem to be competent in their job. Very good waiting area. Reasonable time in performing service.

The service department at Modern Subaru always does a fantastic job with my car. They are quick, accessible, and helpful during service appointments.

Ease of making appointment online, prompt attention upon arrival, timely updates, explanation of additional service needed, clean restroom, shaded outdoor seating, ease of checkout.

Walked in looking for a Crosstrek with my wife but young salesman couldnt be bothered to wear a mask. (We both were wearing) Guess we cant be bothered to buy a car there either. Left immediately. Took business elsewhere.

The staff are always so courteous and caring. I bought my Subaru here after dealing with 4 other dealerships that could not even compare to Modern’s customer service. Now, I drive over an hour, driving out of state, to get my car serviced here, passing other dealerships that are closer.

Excellent sales department from initial phone call through sale. Purchased my first Subaru after owning Toyota’s for 40 years. Chris Toliver was extremely knowledgeable of his product and professional. I felt very comfortable driving the car off the lot, which is saying a lot from a senior who had never owned this brand or a car with so many features. Many thanks to Mr. Toliver. I love my Outback!

Phenomenal experience! They surpassed my expectations and finally took care of a problem that Ive been having since I bought the car. Thank you, Steve, and the whole service team!

Routine maintenance went as expected (oil, filter, tire rotation) but at a price of over $200.

Service department was excellent. Honest, efficient, and on time. Much better than the service I receive in Florida. Highly recommend!

The dealership is fine for maintenance and they do a fine job. As a dealership in general, I dont care for the vibe or atmosphere that I have when I am there. The staff is friendly and helpful and the waiting room area is very nice and comfortable. The bathrooms are very nice, and very clean.

Friendly Staff and knowledgeable

Chris Poe is the reason I go there. Honest man, thats hard to find in a true dealership. He gives you the bad with the good. Like I said, a honest man. Subaru is blessed to have a man of his character.

Absolutely Great Customer Service And Cant Beat Their Incredible Price Rates On Car Rentals By The Week

Ive have had such a lovely experience when it comes to this dealership. Everyone we spoke to was attentive and patient with my many many questions. The sales rep, Laurel, that helped us pick our new car was very wonderful. She was walked us through the entire process and was willing to stay later to help us fill out the paperwork. The delivery specialist, Jodi, is also amazing. She went to great lengths to help us get our appointment scheduled and was willing to make it work on our time. She is personable, informative, and very nice. She made learning all the new little tricks I didnt know about my new car an easy task.

My dealership is doing a good job of customer service during the pandemic. Most wore masks and observed social distances. They sanitized the car when they completed the service.

The service department at Modern Subaru of Boone is the best by far that we have ever dealt with. They are always polite, professional and efficient. The service is completed when they say it will be completed and our vehicle is returned spotless which isnt always the case at other places.

The staff at Modern Subaru is very friendly and welcoming. Chris outlined what work needed to be done to our car in easy to understand terms. The work was completed in a timely and efficient manner. Thank you!update 7/10/19 Modern Subaru has become our go to Subaru Dealership. Modern provides fast friendly service. Their staff is very knowledgeable.8/12/21 Great service as always..

They did an awesome job fixing recalls on car and let us know what else needed fixed

Service department contacted me by phone to let me know my car was ready. This always seems like a fairly simple thing to me, but its amazing how many car repair places dont do this. I always appreciate the ones who do.

I didnt go there just went by there

We were vacationing and needed a emergency repair. They were very nice, did a good job and checked over things and performed work quickly - and amazingly at what I thought was fair price.

Always a pleasure. They have a great facility. I take my Tundra to their Toyota section and the Cross Trek to the Subaru section. Never had an issue with either. We have been Customers since 2015.

New location/building is very good. Staff is good too. Only reason for not rating 5 stars is because of lack strong local competition, which can create some monopoly-ish issues.

Great staff at Modern Subaru of Boone. They get the job done and are genuinely concerned that their customers are satisfied during each visit.

Excellent salesman. Helpful, knowledgeable and professional. Efficient operation and no waste of time. Closing and paperwork were fast and painless.

Chris Poe and his service staff are always so helpful and kind. They did my repairs as simply as possible so that I was charged a reasonable amount--and they gave me a huge discount on the rental vehicle I drove while my car was in Service.

Couldnt have asked for a better experience. The salespeople were helpful not only with the paperwork but also in showing me how my car worked. I cant think of many others who would go the extra mile. Definitely recommend them.

Appreciated the contactless drop off and pick up and found that the service department provided an honest and clear assessment of what my Outback did / did not need.

This was our very first time shopping for a car at a dealership, and it was not a good experience. We did test drive the car and that went well. In fact, everything went well until we decided not to buy. The gentleman that was helping us was very nice for the most part, but when we told him we would have to think it over he got hostile. He was very rude and extremely pushy. I admit we went back and forth a lot, but this is a big decision and our very first time. I didn’t expect to be attacked for turning a car down. Also, there was another gentleman to our left that was busy on his cellphone and pacing back and forth. He was also acting aggravated and that was very distracting and unprofessional. I work with people everyday and would never act in that manner at work. We went to another dealership and found the perfect car for us in our price range and the people were fantastic. We will never be back to modern Subaru. Very disappointed.

Thank you Aaron and Modern Subaru for the best car buying experience we have ever had. I love my 2015 Forester and I appreciated the low pressure sales experience. Modern makes their customers feel valued and appreciated. And when we picked up the car, Aaron sat in the car with us explaining and answering our questions. And the car was so clean inside and out, and the full tank of gas says a lot about how valuable the customer is to Modern. We look forward to continued business with Modern and Subaru. We highly recommend them!

Bought me a ASCENT!! JOE TOLIVER was AWESOME in helping me get what I needed!! JOE AND THE REST of the team have continued their amazing Customer service!! If you want first class treatment check these folks out!!💪💪😊 VERY VERY HAPPY!!

I have NEVER done a review before but felt compelled I had to here.While a Griswold Family Vacation from CT to Jefferson, NC we were forced to contact Modern Subaru of Boone for some service. The customer service we received was fantastic. Polite, professional, and fast. No false promises and open and honest about services, like we often get up north. I even over heard conversations with other customers where they didnt try to up-sell for other services. One customer needed a couple filter changes and the customer wanted to do them himself. They explained how he could do that without pushing him to get it done. Up north they would have said there is no way and probably would have stretched the truth about how it needs to get done, just so they could do it. If Im within 200 miles of Modern Subaru and need service - it will be worth the trip to know Im getting great service with honest people. Thank you to Matt Greene and the service crew at Modern Subaru for getting our vacation back on track!

The salesperson Brad Collins. He is the best Product representative I have ever dealt with. He went through everything with me to make sure I understood.

Excellent service! Very friendly & helpful staff. Car was checked in and repaired promptly. Would absolutely come back.

We were pleased with Modern’s handling of recall and basic service for my wife’s Toyota a few months ago. Today I stopped in with no advance call to discuss a nuisance issue with my Subaru which, by the way, was not purchased from Modern. They took the car right in. It took about 15 minutes for them to let me know what repair was required, that it would take about 1 1/2 hours, and that it was covered by warranty. They gave me a ride to and from Boone while they did the repair in the time they estimated. Great job!

Best in town, professionals, knowledgeable, friendly and fast service.

Very unusually decent group of folks here. Sales and service great. First time in my life I let a dealership service my vehicle and actually trust what they say Good deal. Free food and drinks every day!! Tell em Daniel Sent you! Maybe theyll give me something .. ;-)

Kind and competent people.Fast and efficient service!

We purchased a 2017 Subaru Outback and returned to the dealer twice for a couple of issues. We have been greated and treated with respect on both occations. Polite and helpful to our concerns on both visits and unlike other local dealers I have dealt with in the past I had a pleasant outcome .

Josh was and will be my salesman from now on. He is a NO pressure salesman ... Which is the perfect person to purchase from. I had found a car in Hickory, they brought it up from their dealership there. Absolutely no pressure saying I had to purchase the car when it got there. Thank you so much Modern Subaru, for making my purchase pleasurable.

Go to the Subaru dealership in Johnson City, TN instead. My buddy got the same make and model but they tinted her windows and added a rack to her car. Modern Subaru told me that the paperwork from my bank wasnt coming through on the fax but they could finance me at the same rate. When I signed the paperwork it was the same, but when the final invoice came I realized Id been charged extra.

We enjoy bringing our car in for service with the courteous staff at this location. We are able to get convenient times and the service is great.

The staff at Modern make you feel at ease and are wonderful to work with. This is the third vehicle that we have purchased from Modern. I highly recommend, Joe Toliver, he is an excellent person to work with.

Excellent dealership great customer service high quality thorough Tech Service. Total customer satisfaction. Always there for all your needs and concerns.

We had just moved to the mountains and discovered that our Equinox was not going to handle our steep rugged driveway. The day we went to buy the car we were in a hurry as there were 20 inches of snow in the forecast. The staff at Modern Subaru were great! So efficient but didnt cut corners on our experience because of our hurry. I love my Forester so much and it conquers the driveway with ease! Just took a family vacation to Orlando and the car was so comfy!

What a great experience we had at Modern! We drove an hour to browse their certified pre-owned vehicles. When we arrived we were greeted by Hayden who offered fantastic customer service from the start. When we were curious about specifics, he printed off information to share. He answered our questions with ease and helped make the process as smooth as possible. I would definitely recommend Modern to anyone looking to buy a car!

Management needs improvement

The people there where all super nice and helpful. Not once did I feel pressured into buying anything I wasnt comfortable with. Going there was the best car buying experience Ive ever had. And their stock on the lot was pretty impressive. Would definitely suggest going there and would go back myself.

The staff is friendly! the space to set up and do office work while waiting for the service is AWESOME. And the choices of warm drinks and delicious Stick Boy pastries are such a treat! thanks so much!

Good service. Pleasant waiting areas