Very friendly and courteous associates. Took our order for a letterman jacket and explained the costs, fitted my daughter, we were very pleased.

No tennis stuff. But good place to get uniforms done. Good merchandise with ok prices as well.

Had a plaque finished there and it came out excellent! Their gear selection is awesome and they have so many valley team logos that you can customize on your gear. Love this place

Great place and selection, very good prices

Go to for all my sons equipment needs.

Great place for baseball equipment, employees are real helpful

Great service.... They really helped us out with choosing the right bat for my son...and had a great sale on bats too... Also had everything we needed for baseball season... Definitely coming back for all our sports needs.....

Staff was super friendly, great customer service, communication through email and phone were precise and had answers to all of my questions. Equipment and uniforms are top notch. Would recommend for all your sports needs.

Virginia in the trophy department is most helpful and accomodating. She is a real peach! Keep up the good work!

Great service. Very helpful

They are the one if the friendliest stores in Fresno. The customer service is 5 stars. And they have everything that a team needs with every sport logo you can imagine. If they dont, which I doubt, but if they dont they will get it. Thank you Sean.

I enjoy the helpful service they provided me.

Great service and very helpful, got to customize my own letterman jacket which came out amazing.

Awesome place will shop there again 👍👍👍👍👍💯 .. .AKA BIG D

Very pricey but they had a good supply off goods and services staff was nice

Very friendly and helpful staff.

AVOID THIS PLACEWow now I see what all the other reviews were about. This place not only has the worst customer service I think what little service they do offer borders on criminal.Three years ago I bought a letter-mans jacket there for my daughter. I paid over $200 for the jacket alone and over an extra hundred for the higher end embroidery package which included the sewing one of her varsity letter and any future sports patches to go on that letter. I was also told there would be small charges for any additional patches of letters. An example of the prices I was told would be if she received a frosh or JV letter in another sport it would cost $15 each to add those.Today I took in six of her award patches, a Stallion patch and her JV swimming letter. The award patches were standard round, two inch patches. The girl who helped us, with a snotty attitude, said each of the round patches would be $25 each. The Stallion patch would be another $25 and the JV letter another $25 ($15 for the letter and $5 for each year awa00000rd). Or a total of $200. The same amount I paid for the jacket.I asked for a manager because these arent the prices I was told when I bought the jacket from them. Had I know they were going to try to gouge me when I came back to add on to the jacket I would have never bought it from First String. The manager did not seem to care. In fact he said they do hundreds of jackets and if they lost my business it didnt matter.Well maybe my sharing my story on YELP, Facebook and with the Better Business might warn others to stay away from this place. If I can warn anyone from Madera, this is not the place to shop at because they do not carry anything for either Madera high schools in stock like they do for the Clovis schools. That should have been the first sign that there would be trouble with First String, F-Madera, we cater to Clovis.If you do buy a jacket from them beware that they dont back their products down the line and they do not care if you are a repeat customer. They do not care anything about customer service. They think they have you cornered because there arent many places you can walk into and buy a lettermans jacket anymore.They forget the Internet is always cheaper and you can find the exact same jacket they sell at numerous websites for a much better price. When my younger daughter needs one next year that is where I am going.As for my daughters award patches and letters, I found a local seamstress that is doing the work for a quarter of their price, which ironically is probably what First String is paying their seamstress and pocketing the 500% mark up.First String are bad people - They didnt keep their word - Avoid there fraud and scams.

The place to go for all your equipment needs. Great selection, competitive pricing and excellent service!

Got a trophy modified, they were cheap, fast and helpful.

Nice Work.! On Time as promise, Great Guys.! Great Service.!

Like that you can customize your High School Team hats, Jackets n gear here.

They gave us the other trophy shops number and they did a rush Jon for us

Lots of moving boxes on the back loading dock Ty guys

Helpful staff.

All your equipment needs

Too high price

Quality