Overpriced and the help is terrible. Especially the know-nothing with the orange hair. Save yourself, don’t shop here. Amazon is better.

Cannot speak highly enough about puzzle zoo and its employees, by far my favorite hobby toy store in santa monica, gerardo has always taken care of me and welcomed me as though i’m part of the family, and miss colorful hair behind the counter can always make me laugh, and as much as i want to keep it my secret spot…they somehow always have pokémon cards…but even when they’re sold out, i always leave with smile

Theres a little of everything here! It was a really fun store with a lot to see. Theres some harder-to-find stuff which was nice to see. The staff was friendly and helpful and if you buy something in a blind box, they let you trade it for an open one behind the counter if you like one they have better. That was pretty cool I thought.

The place is Amazing! I only wish they would stay open more but still such an amazing place to go to

If your looking for anything cool, collectable, and unique on the coast, this is the place to go. This is one of my favorite stores in Santa Monica and go here every time I visit. I just wish they had more stuff like Frank & Sons at Industry.

I came here as a kid and have been dying to find a toy I cant find anywhere else. Its a SpongeBob plastic toy with stick-in pieces. I havent been able to find it since I bought it in 2007 and have been looking for it everywhere. Maybe you guys remember it?

What a cool place to go for nostalgic games/toys/figures!!! Check out the Funko Pops! So many rare and hard to find collectables. Heard other customers complain about packaging, but understand most items you just cant find anymore. A true collector of vintage toys would love and understand the beauty of this amazing store. I walked out with great items that I have not seen or heard of anywhere! Love the enthusiastic and knowledgeable staff as well.

The store is good but not the people

Great toy store with some rare stuff.

This was a very cute toy store! It was very clean and tidy, and it was full to the brim with wonderful toys for all ages, from babies to adults. The staff was extremely friendly and we witnessed them interacting with some kids in the most precious way: it was really a treasure.

This store makes me sad. There are truly a lack of quality toy stores left in the world, and this one seems to have gone down hill over the years. They used to carry a higher quality array of collectible toys, but it seems like theyve had more of a shift to cheaper random childrens play things, and no longer carry a proper selection of action figures and collectibles.

Not a friendly spot for shopping

You got an amazing selection of pop toys in there! Definitely recommend people checking this place out if you are interested in this sort of stuff. Besides that they have a small marvel figures collection in there. But I think the rest of the store is catered towards kids, I could be wrong though.

The prices are a little high, but not for the area. They have a decent selection of toys and games. This is a good shop to stop at if you are traveling and need a little distraction at the hotel, especially if you have children and/or teens with you.

Such a cute toy wonderland for kids of all ages & parents! I love how the entrance has a small door for little kids—so precious!

Dont come here everybody is awful 🤮

I LOVE this place. I always feel like a child when I walk in

A very nice selection of toys and reasonably priced. our grandson loved the puppets.

GREAT SELECTION OF TOYS... but really inflated prices. :(sorry just because the toys are from the 90s or 80s (in soft corner/bent card condition) doesnt mean you can charge high end collector prices.other than that... IF YOU just want to talk a walk down toy-memory lane...this place is awesome

We love to stop by here after a lunch at Potbellys and the fact that these people do not go crazy after seeing all their things man-handled by the 3 kids is amazing. I usually buy something for them- and they may be a bit pricey for some things- but we can usually find something in our price range.

Huge variety of games, toys, gadgets and so much more!I highly recommend taking a look if youre in the area :)

Stupid store n stupid People

Very good service. Nice selection.

This place is epic! There is so many toys!The store looks small from the front, but then when you go in, it is so long and there are lots of toys (as I mentioned before).I would really, really, really, recommend this place. Ya! Ya! Ya!

Still has plenty of neat (if not expensive) stuff, but kind of a shell of its former self.

No stars for this place

Bad store awful 👎

I got my action figure that i still have to play with.

This place is awesome. They have a cool selection of toys that are new as well as vintage. Cannot leave without buying something.

I used to love coming to this place before I had kids. Now they would rather run customers out of the store so they can demo an electric skateboard in between aisles. In a store where you can barely fit down the aisles as it is. Lousy customer service especially if you need to shoo other customers away.I was genuinely interested in buying something for my son and daughter who was in another area of the store, but when I mentioned I dont necessarily need to buy this. I was told thats my perogative. You know what your right and thats when I set the item down and left the store.Congrats on your electric skateboard sale today!

Great store! Lots of fun things. Staff were helpful suggesting ideas.

AWESOME Toy store! My nieces LOVE it! Always friendly people working and always have the most unique coolest toys around!

Good location and nice salesperson! I got good toy for my daughter.

Its a small store, but they have very nice toys

Come on, and see the toys and activities that this location holds, whether youre a collector or a tourist, this store has a lot to offer.

They had a lot of unique collectables for most pop culture references, mainly funko pops tho. All of their lego products were upto date with the releases and were tempting. However, the prices were almost doubled for smaller products, and maybe raise by 10-15 dollars for the bigger ones. Disappointing to see customers being basically robbed of their money.

Great place to find gifts for kids.

If youre a collector of small cute relics or objects, this is the store for you. You will from the weirdest to the coolest things you can find in Santa Monica.

The service and diversity of the employees was phenomenal. Great knowledge of the genres are on point.

No filming no hanging out

Great toy store with a wonderful and diverse selection of toys, and excellent customer service.

Many things were overpriced. The things on sale were great deals. Long store. Lots of demos to try out.

Complete collections of many items - I love it. Great Star Wars section. I like the Google virtual tour also.

Lots of cool things with a lot of variety. A bit pricey.

Pretty good place to shop for lots of random toys. Can do better.

Great finds! Very friendly people!

Unique stuff and fun staff.

Nice small oldschool toy store. I much prefer coming to A store like this instead of someplace like Toys R Us.

For all age kids wonderful

Tons of FUNKO,vintage and recent toys.They have boardgames and friendly staff always go before hitting the pier.Thanks guys

Found lots to see and was very much amused at what they had, prices were not bad at all. Will visit again

Really cool shop thats been around for ages

Love this sdcc place.

Nice store, nice staff, cool stuff.

Narrow store loaded with all kinds of different toys

Kids love this tiny place but lots of toys

Great specialty toy store

It has been there for many many years even other stores disappeared.

Not as good as it once was. I used to spend so much money on Gundams from here, but I went on New Years Eve and it looks like they dont sell them anymore.

Nice little toystore off the promenade

Found a few things i was looking for, my brother is a collector and i got him some star wars memorabilia, im sure he will enjoy.

Great customer service.

Great toy store, a little expensive but i didnt feel pressured into buying anything and they let you do what you like and dont scorn you for coming in and looking.

Greath

This place is awsome

Very helpful staff.

A lot of things to chose from

Horrible Horrible Horrible do not buy high end collectibles here they were very shady on return policy and lied to me on Final Sale.... sold me figure with missing pieces!!!!!

Meh

This place is trash longer with the people inside working 👎👎👎👎👎👎👎👎👎👎👎👎

Very friendly staffs

Top

Very assorted .. !!! 👌🏼

Popular POP in America! There are many figures of. The assortment is also quite large. There are many other toys, but since the store is small, there are not so many assortments.

The toys inside are pretty coolThose who like to find new toys, dont miss it

There are plenty of American toys.The clerk is friendly and very nice.I bought a Star Wars perplexus.

I got a limited edition Pennywise Dorbz at a good price !! Small place but with a lot of merchandise. :)

Huge choice of products, from lego to funko .......

Many different toys ..

No toys, it’s a bit high, and everything else is rare.

Excellent toy

Good material