With their support of local artists there are often new things to see. Its a great shop for a gift or a souvenir. Not only have I found things to decorate my home and work with, but Ive bought gifts for graduations, holiday parties, retirements, birthdays, mothers and fathers day, and so much more here. Looking to find or give something unique and meaningful? This should be your first stop!

Cathy and her staff are the most caring, helpful folks youll find. The place is the best for gifts for anyone on your list or a treat for yourself. If you need anything Wisconsin, this is your stop. Cathy is always willing to go above and beyond for whatever you need.

Favorite downtown Appleton shop! This is the best place to find beautifully made, local artwork/gifts. There is literally something for everyone here! They have done an amazing job making people feel safe during the pandemic by limiting the number of people in the store and requiring masks! They also provide sanitizer for every customer when they arrive. All the staff go out of the way to make you feel welcome! Highly recommend visiting this place!

Super cute little local store. Definitely a must stop when downtown Appleton! Glad we walked in!

Great shop in the heart of downtown. A lot of things that shout Wisconsin. Check it out

This place is the best! Blue Moon Emporium is far from a gift shop, providing unique items from clothing, jewelry or art - usually Wisconsin themed. Just about everything sold has a story and the owner, Cathy would love to share it with you. Come for cool stuff and stay for the chit-chat.

Wonderful local small business with unique finds. Very cute and on-theme gifts and souvenirs. Locally owned by the nicest lady in Wisconsin. Definitely drop in!

Cute shop. Fun stuff. Great place a grab a souvenir or gift.

I was in on Sat the 26th and had a wonderful experience. I wasn’t quite sure what I was looking for -loved many fun local artist & goods. The girl working was so friendly, full of helpful info & ideas. I’ll be back again to shop more. Also appreciated the safety measures being conducted, thank you.

In midst of a pandemic, Blue Moons adjustment to its local customers is fantastic. I placed an order online for it to be delivered to my home in a timely manner and wrapped with care. If you are looking for something unique, supportive of local artists, and Midwest charm for yourself or to gift, look no further. This is a gem in the heart of downtown Appleton.

I love the unique items at Blue Moon Emporium. The store has a lovely set up. The owner is extremely nice. The prices are very reasonable. There is a lot of merchdise that focuses on Appleton or Wisconsin. There is a variety of artisans that have their products for sale there. Here is a picture of little animals we are collecting. How unique! The other picture is from a local artisan. The necklace is made with a spoon.

I understand the wait and social distancing with covid and all but when your rudely told theres a line, so you wait in that line and they still let random walk ups ahead of me. Kinda makes people feel like your keeping certain people out. Dont know if if like to come back.

Does have some cute little stuffs but not a wide variety. Prices are a bit too high. Could use more friendly staff.

Had some wisconsin souvenirs

A favorite for all things Appleton and interesting.

This business does not allow for its own political bias to put others in harms way. This business should be commended and supported for their admirable commitment to public and employee health at any cost including personal wealth during the pandemic.

Such sweet staff and fun, creative products. I love this shop and all the people they support!! This is definitely the place to go when visiting downtownAppleton :)

Awesome shop!! Such cool products & always great employees; very friendly & helpful! If you are from out of town it is a MUST STOP SHOP!! Pretty much a shop if you are a Wisconsinite lifer too 🤷🏻‍♀️

Excellent local store in downtown with a variety of local items or products that are locally sourced. The staff is great as well and very understanding. Good store to find Xmas presents.

Blue Moon is a real treat. I love giving thoughtful and unique gifts and they have just that and more. Plus, the employees are super friendly and helpful.Youll leave feeling good, I promise!

Fun locally created goodies!!!

All products locally sourced. Great assortment to choose from. Perfect spot to find a small gift.

Downtown gem! Unique & fun items all handmade by (mostly) Wisconsin artisans. This is a fun store for both locals & visitors!

I absolutely love this store! You do an amazing job!

I LOVE THIS PLACE!! You can always find something to give as a gift or a nice treat for yourself. They have adult, child, and newborn items as well. The staff is friendly and it’s a great spot for some Wisconsin and Appleton goods :)

A charming little spot full of sweet, quirky gifts for your loved ones. I picked up a dish cloth as a housewarming gift for a dear one back home.

Love, love, LOVE this store in downtown Appleton! Cathy and staff curate some of the finest local offerings around. This was my go-to stop for teachers gifts and Christmas shopping. Of course, quite a few things came home for me as well!

Nice little shop!

Fun gift shop

One of my favorites down town. Always something unique that will catch my eye

Shop local! This is the perfect little shop filled with locally made items for you, your home, your baby. You can find a gift for absolutely anyone at this place. Very unique items & all very affordable.

Fabulous store with many handcrafted goods and they let our little dog come in!

I LOVE THIS SHOP! The owner is very friendly and there are so many wonderful items to choose from! Great shop for gifts!

Great store in downtown Appleton. Unique products that you wont find at the mall and the nicest employees!

If your looking for a great way to remember your time in Appleton, looking for wisconsin pride gifts, or want to support local artists this is the place to go! A little variety and the staff is super friendly!

So charming! They sell jewelry, artwork, shirts, and more, all focusing on Wisconsin. It feels rather like you walked into someones etsy store, and makes you want to spend may too much money. Great for both deliberate shopping trips and window shopping.

Nice local shop with pleasant staff.

Such a cute shop full of locally made items!

Unique shop and extremely friendly!

Wonderful unique store. Going back

Loved the store, she had some unique items.

Amazing

Fun local type store.

Love the shopping experience here!

Terrific place

Unique gifts!