The bagels are great. Unfortunately, I paid extra for both pastrami and avocado on a bagel sandwich, but they forgot the avocado and put a single piece of pastrami that covered less than a quarter of the bagel. The food is good, but I would expect a lot better for a $15 bagel sandwich.Ill probably try this place again, but Ill see if I have better luck with their cheaper options.

This place is a chain, it’s legendary and it’s much loved. I can see why it’s popular but I do wish they had bigger bagels! The size of the bagels is so small, especially compared to NYC where bagels are pretty formidable and are a complete meal. I was still a bit peckish after having one whole bagel.Coming to my order - got the salmon bagel with cream cheese, capers and onions. Simple stuff and the salmon was super delicious. Bread was sesame and plain. Nothing to complain about in the taste. Just wish they had bigger bagels.

I am from the east coast, and was only in town for a few days. In that time I went to Wise Bros no fewer than four times and wanted to go again. These are EXCELLENT bagels, and the sandwiches are at once special, hearty and filling, yet not trying to be “posh” or unnecessarily fancy. The fillings seemed extra fresh and generous. Meanwhile the staff was uniformly relaxed and friendly and HELPFUL. My only sadness was, due to pandemic restrictions, we were unable to eat within the deli – but that is no fault of the establishment. If you are anywhere in the area (I was staying on the near edge of Japantown) it is WELL worth the schlep over there!

Had a disappointing experience here recently. The food itself was pretty good but the service was really poor. My friends and I ordered 2 sandwiches and plain bagels, and it took over 25 min to get our stuff. Not to mention it cost almost $50.When ordering, I asked for a bagel with a specific spread (which was on the menu) and the cashier kept repeating a completely different spread back to me. After repeating myself 4 times they understood (it wasn’t loud around and I wonder if it was maybe a language barrier). The price was also surprisingly high for 2 standard sandwiches and 2 basic bagels. The total came to almost $50!!! I wish that you could add tip after you actually get the service you’re tipping for because I didn’t get the 20% tip level service they were asking for in the Square payment machine.

Good bagels but every time I placed an order online I had to wait an extra 30 minutes after the pick up time.

Cheapest bagel in the city and you get what you pay for, mine today’s was cold and hard like it was left over from yesterday. Lenders frozen bagels are better than these. Very disappointing.

Good shmear but not bagels. First, I ordered a 1/2 pint of chive cream chees for later and it did not disappoint. The potato Latke with smoked salmon was equally as delicious. Now, the sesame bagel with a shmear was probably one of the worst bagels I have had in my life. The bagel was clearly numerous days old and stale beyond belief. It wouldn’t to have hurt to toast the thing too. Being from the east coast and growing up on bagels, I truly found this dissatisfy :(

Just stopped by here for the first time this week and Im very happy I did! I love bagels and these had the perfect amount of toppings, and cream cheese. The bagel itself was really good, crunchy and soft... so fresh! Better than what I had in NYC. The best bagel Ive had in a long time, Im looking forward to going back!

Delicious bagels and yummy coffee. Salted Bagel is great! Mural has some historical story behind it W hi och is fascinating. Friendly service and prompt.

Everything about this place makes me happy. The killer playlists, Stumptown coffee, prompt and friendly service and the menu. If I lived nearby I would come here everyday.We had the everything bagel with hot pastrami and it was absolutely delicious. I enjoyed my cappuccino but felt it was a little weak - though this is hopefully a one off.We sat inside and had a really calm, lovely breakfast. I would definitely go back.

This bagel place is great :) the food quality speaks over the normal/fair customer service.

I haven’t had a smoked salmon bagel from here in months but I dream about them all the time. Best bagels I’ve ever had in SF and this is coming from someone who lives in NY now! Immaculate work

That breakfast sandwich with the crunchy chili is to die for!

Trendy vibe with delicious shmears. Bagels run about $4-$5 depending on the bagel type and shmear you choose. Salmon shmear is my favorite!

Solid bagels always super fresh. Hint from a local: Go in at about 3:05 pm as they are closing, buy one bagel, and they often give you a bunch for free, if theyve made more than theyve sold for the day. Only downside of th his place... ridiculously expensive coffee. $3.50 for a small cup. Thats more than Gary Danko charges!

Delicious bagel and brew coffee. Almost as good as the toasted ones found in NYC. Mustard was good too.

So sad about this place. I ordered the classic smoked salmon and another egg and pastrami bagel. The bagels were hard and chewy, maybe a few days old. Was really hoping for a good jewish bagel like you get in NY. Would not recommend

Loved it! Must see to believe how amazzzing these bagels are!

My everything bagel was on the salty side, and latte was too milky. No public WiFi.

Great Jewish delacatessen but limted munu and prices robust.

I got the 24th St Club with Scallion Schmear. It was very tasty with plenty of food while the in-house schmear tastes great and compliments wonderfully. The atmosphere is also fantastic with minimal seating. However, I think the prices are quite high and the sandwich was absurdly hard to eat because it was so big. Everything was just falling out. I will return but only due to the lack of options in SF when it comes to great bagel sandwiches.

Ordered and picked up half a dozen mixed bagels and a Reuben sandwich today.Bagels were dry and tasted 2-days old. Reuben was a sad little sandwich.I would not rate only 2 stars if it wasn’t that bad.

When I moved to California I gave up my bagel habit. As a native New Yorker I just couldnt find anything close to what I knew from home, and given the calorie count of your average bagel, I decided it just wasnt worth it to keep consuming things that made me unhappy. I definitely subscribe to the NY water theory and I question whether Ill ever find a bagel out here that I like.That said, this might be the first place Ive had a California bagel that I didnt hate. I tried an everything bagel - I found it to be chewy on the inside, slightly tough towards the center of the bagel but otherwise almost a proper texture and consistency. On the outside, a light gold color, crunchy and slightly blistered, and covered in all kind of seeds that fell everywhere while eating it - exactly what should happen with an everything bagel. I appreciated the range of seeds as well, not just sesame and poppy but caraway, onion, garlic, a bit of salt. Lots of flavor here.I also tried the pastrami smoked salmon bagel sandwich. Id probably give it 4 stars. Some of it was a total miss - the tomato was mealy and sliced way too thin, the cucumbers didnt taste super fresh. Some of it was great - the salmon was thick, pastramied on the edges, fatty, and melted in my mouth. I do wish there was more of it, but what was there was great. The scallion shmear wasnt overpowering in scallion flavor and was applied liberally. As a sandwich, it was ok, though I found that certain elements overpowered others, and I enjoyed it more when I ate the good pieces separately.Overall, I wasnt disappointed. Ill likely come here again when Im having a serious bagel craving, but at $13 for the sandwich, its way too overpriced to change my bagel habit anytime soon.

One word: BIALY. Id never heard of this bagel before and now its all I order, a chewy savory sweet bagel that combines chewiness with a hint of salt. Youll never hurt your teeth here! Prices for a simple bagel and spread and super cheap (they rise considerably if you order a sandwich) and the staff are friendly and always happy to chat. The lines do get ridiculous sometimes, spreading around the table and outside, but they move pretty fast, and as a local, I always find it easy to get served. Great addition to the neighborhood.

The cream cheese is great but the bagels taste like they were made several days ago. My jaw is exhausted from chewing. Pretty insane for considering the high price.

Very good bagel selection

The Bagles are off the chain.The babka even dreamier.The horse radish cream cheese is to die for!

Very very slow

The matzoballs are ok but the soup definitely needs work.i was expecting chicken matzo ball soup which I got, just with a fishy taste which was really off-putting.

Ive ordered from here at least 12 times. Bagles are always toasty, lox is always soft, and my snobby roommate enjoys as well! Other than the prices, reminds me of Nyc

Takes a ridiculously long time for fine bagels. Way too expensive for the lack of quality to be honest

This is the size of half of a bagel from them. Extremely small bagels and over priced :(

Good place & nice people

Update: 2 stars (from 4) - it pains me to do this but this place is not well run.Front door is broken, if you sit inside you get blasted with cold air.No trash can in the restaurantThere was one bottle of hot sauce for the whole restaurantEgg sandwich came out coldBagels are tiny—-I love this place. Good coffee, good bagels. East coast veggie is awesome, even good after a night out. Usually super fresh and crisp, although one time the veggies were definitely not great.

Ordered a reuben, and they gave me a stale old sandwich that somebody never picked up. It was gross.

The menu and service were above our expectations. We truly liked the vibes of this restaurant. Awesome place to take my family out for lunch.

The aesthetic is decieving... The bagels are dense and not toasted even when requested. Spreads are inconsistent and expensive for the quality.

I went here for the bakery, not the bagels D: but yall should come here for the chocolate babka. I was gonna include a pic but I ate it all as I was writing this. Its worth the high 4$/slice!!! Now I wish I got a loaf and gained the extra 2 pounds probably (at least)The challah I got was more of the hard outside variety (not my personal preference) but was very delicious as well. 10/10 will eat again regardless

The bagels are amazing, the toppings are great.

Bagels were delicious but I had hard time chewing and digesting them. FYI, Im young...

I love their pastrami, but this review is based on the shockingly hard and overly chewy state of the bagel. I went in right when they opened. I even asked if the bagel was fresh baked saying how hard and not fresh it felt. I was assured it was baked today. Got to say for $2, avoid it and go to Safeway behind for a better bagel.

Love love love this place! If I could live on bagels I would! The staff are lovely and the new manager was so accommodating when I made a mistake with my order, she rectified it without any hesitation!

Their egg and cheese bagel with pastrami is one of the best breakfast sandwiches in the city. Best bagels in the city in general.

Bagel sandwiches dont taste good. They put good ingredients together but do it very sloppy and completely unbalanced. The bagels would be better eaten by itself. Wouldnt go back.

Couple of Aussies looking for some good food stumbled Across this little gem. Food was great. Gentlemen who looked the owner gave us some great tips for dinner and a drink in Chinatown. Highly recommend.

Just alright. Bagels - good but not excellent with few options, coffee and hot chocolates below average. Hot chocolates were actually disappointing.Desserts middling.Prices very high.Really just didnt get the place, the line, the slow service, the prices, and the high reviews.By comparison House of Bagels is dramatically better.

Awesome staff and hands down the best bagels in San Francisco- always get the fried pastrami when they offer it. The pizza bagel is also a solid choice and very filling. Offering specialty parties and breads for Jewish holidays as well.

If you can handle a weekend queue of roughly 30-40 minutes (at 1pm on a Sunday) then I think youll be really happy with this place. Very fresh bagels, great assortment of Jewish pastries and friendly staff. Smoked salmon was delicious. Everyone looked really happy.

Delicious bagels and bagel sandwiches

$3 extra for a gluten free bagel. I didnt get cheese on my bagel and instead I wanted tomatoes. $1 extra for tomatoes even tho I didnt get the $2 cheese. I paid $11.50 total for a bagel and egg sandwich that only had egg and tomatoes on it. They also dont have wifi. Great example of what gentrification in the Fillmore looks like. Staff was nice tho. They laughed with me because they knew the price was absurd.

Amazing! Great vibe, friendly staff, AWESOME food! Everything is made in house, with care.. and it shows - or rather tastes!! ...Great!Its a multiple-times-a-week kinds spot for sure!

A bit pricey and the bagel was pretty small. I ordered the smoked salmon closed sandwich, which had capers and cream cheese. It was $11+ including tax, and I was done with it in 5 minutes! Having said that, it was delicious and Im sure Ill be back.

Had the #19 with pastrami. A very good sandwich...wish it had more pastrami, kinda on the light side. If you havent been... give it a try.

Disappointed. Dont waste your money. Not sure a cup of coffee should cost exactly the same as their bagel and cheese sandwich. Whats so special a cup of mediocre drip coffee. My bagel was not even toasted. The Bagel was so old that I could hardly bite into it.

I’m really disappointed that they took the West Coast Veggie bagel sandwich off of the menu! It was their only vegan sandwich option and now there’s none. They offer to make the East Coast Veggie with avocado instead of cream cheese to make it vegan. I’m sure it’s good but the East Coast Veggie is a pretty typical veggie bagel sandwich that you could find similar ones of at lots of cafes. The West Coast Veggie was so much more unique! Especially because of the harissa hummus. I used to get this once or twice a month, I’m very sad that it’s gone.

The bagels are great and the experience of waiting in line for said bagels really adds to the ambiance. That said, I personally find the fully loaded versions a little too heavy for my taste. e.g. the open face sandwich is over-loaded with cream cheese, and the egg and pastrami sandwich is all sorts of greasy.

This place is great because they have gluten free bagels! I love having the cheddar jalapeño schmear with crispy pastrami (fun sub for bacon), and my boyfriend usually has the lox. There’s often a line but they’re pretty quick, I’d say you can be in and out in about 20-30 minutes. There’s additional seating straight back and up the stairs

They serve vintage bagels. Taste and flavor long gone.

Bodega Bagel Sandwich and Smoked Salmon Bagels here have saved my day. Not many places to get a bagel sandwich with high quality ingredients in this city so I am very thankful for Wise Sons! Im not from NYC, but Ive had plenty of bagels in my life. These do the trick.

Good bagel place with many selections on menu.

Nothing to rave about, unfortunately would not go back. The bagels are too dough-y and feel heavy. The spreads are ok, but not out of this world. Best thing was the coffee.

These are not bagels. I tried the everything bagel, it looks and smells like a good one but it doesnt taste good (too salted, too dense and dry). I guess I have been spoiled in New York.

Great cuban sandwich. Would definitely come back to try their bagels

Came in yesterday, only their second day of operation. Line was out the door full of fellow bagel enthusiasts. Got a salt, a bialy and a plain bagel, all with plain cream cheese. All were excellent with nice microblistering, hard exterior and chewy interior. Could compare well with any New York bagel bakery. Very excited to finally have a good bagel shop in SF.

I love a good bagel. Im no New Yorker, but I like to think I know a good bagel when I eat one. Wise Sons has really good bagels. But because its San Francisco, be prepared to put down extra money for it.I was at Sunday Streets helping out my roommate, and I needed something to eat. I got a breakfast bagel sandwich with sausage. It was pretty good. The sausage was a bit spicy, so I didnt miss Tapatio (which I usually drown my bagel sandwiches in).I also went back to get a breakfast bagel with smashed avocado. Its pretty expensive for $9, and I felt it tasted bland overall. I would like to come back to try their other schmears, but I wouldnt go out of my way to do so.

I usually get the smoked salmon plain bagel. Very good! Staff are always pleasant. The challah bread is good too.

Great bagel experience, you MUST try their pickle brine hot sauce.

Super delicious.

The best bagels in SF hands down. Everything here is top notch. Hummus, veggies, avo, cream cheese. You get the point.

The fact they only have 1 person at the counter taking orders is pathetic. When the line is for customers is out the door, the highest priority should be getting orders taken. Absolutely pathetic a basic concept of keep the line moving is forgotten. More customers will be lost than gained with only 1 person taking orders.

Great and quick stop. The bagel sandwiches can get pricy pretty fast for add-ons but are all very good.

Bagels. Real bagels! Not oversized bread donuts. Real rye and challah! I go there every time Im in SF to grab some good eats!

Delicious! This is the Jewish deli I’ve been waiting for in SF for 30 years.

The best bagels ever. You know it.

Very good place.... ❤&✌ from San Francisco USA

The most striking thing about their bagels is how much they cost.

By far the best bagels in San Francisco! My favorite combination is sesame bagel with scallion shmear. And you cant forget their chocolate babka!!!

What a nice place to be. Good coffee, bagels are excellent!

One of the best NY bagels place I know in San Francisco. Order the coffee carefully since they have many varieties.

Long wait but good food. Service isn’t the best

Had the egg, cheese and pastrami sandwich. Good sandwich although size it not huge so you might need something else if you are really hungry.

Got a bagel on a weekday and it was at least a day old. The bagel tasted okay... more like a bagel should than most in this city but it was pretty stale.

You know how sometimes you get a pizza and its kinda small, but that happens, because pizza size varies? Well bagels arent like that, bagels are always the same size...except for here at Wise Sons, where they make bagelettes. Also takes about 10 minutes for them to prep a bagel with cream cheese, which explains the long lines.

Theyre breakfast bagel sandwiches are to die for! The bialy, with the egg, melted cheese, and I add in smashed avocado! Absolutely delicious! The bagels are so good, the schmear selection is awesome, and the location is perfect!

If u havent had a great beautiful bagel then u must go here their the best. Not to mention The customer service and the coffee their both wonderful!

Pastrami is wonderful. Light rye bread on sandwich Not particularly fresh. Try NY type of bagels, freshly baked here. An Tokyo branch opened in 2018, and it is getting more nyc flavah! i supper miss nyc...sigh..luv sf weather, yes, karl i like your cool vibe around 5pm in augusy vs..untenable tokyo urban humid oven 8-2019.

I go there for Onion Bialy with Salmon spread on! Always fresh and goood!

Hailing from the east coast, Ive been searching for a good bagel out here in San Francisco, Wise Sons satisfied that craving, I could eat their breakfast sandwiches for days

New Yorkers know these arent bagels. These are not bagels. This is round bread with a hole in it. Not bagels. Disgrace to bagels.

Bagels are meh at best, okay coffee.

Wise Sons is an authentic New York Jewish bagelry. Real bagels have arrived in San Francisco at last and the ones at Wise Sons are outstanding!

The breakfast sandwiches are delightful. Pick up some matzo ball soup to go!

We waited over 30 minutes for a bagel after placing our order. Other guests abandoned their orders.

These bagels are worth a trip from the east bay for me! They really slather the toppings on these chewy beauties. Theyre boiled style. You can get a great bfast sandwich or take home bagels and house made pastrami-bacon. I like to drag through the garden, so they add fresh colorful veggies and pickles to the sandwich.The shmears are full of yum. The coffee is nice and balanced, flavorful, smooth. Im so hungry now.

Takes 20-30 minutes to get two cream cheese bagels on a Sunday. It seems like they prioritize to-go and online orders over the dozens of people that are crowded in-store.

The food is really good but fairly overpriced. They also gave me the wrong cream cheese when I just went in.

Best everything bagel I have ever had.

Amazing bagels that will impress even East Coast snobs. Worth a stop.

Amazing NY style bagels. Best bagel spot in the city!

Good bagel sandwiches and coffee the guy was nice. Pretty pricy for bagel sandwiches though.